The Business Card Booster
Available from a variety of booksellers at:
The Business Card Booster is a practical guide that can help anyone
make their business cards work more effectively for them. From planning
what must be included on your card to getting it distributed as widely
as possible, this book is suitable for any size of company that realizes
how important a role the business card plays in its overall branding
Still more topics include overseeing logo creation, the use of slogans, printing options, traditional vs online printing, when to use a photo on a card, what to print on the rear and how to use colour effectively.
Business card etiquette – both in routine card hand-out situations as well when traveling abroad – are also covered.